Showing posts with label shoes cookbook marketing gmail rommates. Show all posts
Showing posts with label shoes cookbook marketing gmail rommates. Show all posts

Wednesday, June 25, 2008

Getting the word out

The first and most important step about this process is getting the word out about the project. Now, I admit, maybe this is just the most important step so far, but one thing at a time right?

I started by emailing some of my friends and family. Seems simple. You know me - you might have even given birth to me and this is your present - so you should sign up. But after a disappointing day of no additional members on my campaign, I realized something wasn't working right. So when today the number rose I checked out my first convert: my roommate. I think she partly joined because she knows the sooner we get these recipes, the sooner she gets to help me make them, and taste them.

Roomie* told me she wasn't aware that she could join the group without having her recipe ready to go. Well of course! That would slow some people down; finding a recipe takes a lot more work than just signing up online. So I went for round 2 of emails, this time explaining exactly what I was asking of them, and sure enough I had another member. I wonder if Gandhi got jazzed about people believing in him. I sure do. So now I have an important aspect to my strategy: make it clear, make it simple and make it still sound smart. After almost a year of not having to answer for my writing habits (don't like the lack of capitalization and punctuation in my emails? welp, sucks for you) I find myself having to return to clear and concise. I hope I can get back into the groove.

*I don't know if Laura cares if I put her name in here. Seeing as how I only have one roommate at the moment and taking into account the amount of Laura's there are in the world, I don't see how using Laura instead of an asinine pseudonym like "Roomie" could affect her in any way.

Now I will return to searching the masses for cooks and mothers, hoping that they too will want a part of the eternal offering of a listing on amazon.com. I briefly considered sending out emails that said at the bottom, "if you don't forward this to 10 of your friends I will steal your favorite shoes," but then I read a rant on religious spam mail and decided Gandhi would not be down with those efforts.

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